An augmented reality mobile application exploring climate change for Holition.
The immersive application encourages users to take action against climate change by reducing their carbon footprint.
Through an augmented reality visual of a tree, users can explore data on climate change and understand the impact of their individual actions.
Scene 1 - The first visualisation shows a polluted, encaged tree with vines wrapped around, each representing a sector with the highest carbon emissions.
Scene 2 - After selecting a promise, the data visualisation of the dying tree is transformed into one that is full of life, symbolising the significance of their act.
Users are invited to make a promise, from eating less meat to installing a smart heating system, as a commitment to reducing their carbon footprint.
The project was exhibited at a pop-up shop in Central London, where members of the public could experience the mobile application.
Intertwined Futures exhibition at a unique pop-up shop in central London.
A member of the public experiencing the Intertwined Futures application.
“Intertwined Futures addresses issues that matter to us - one is sustainability, and the second is digital, and how technology can be used to encourage exploration and create meaningful interactions.”
— Jonathan Chippindale, CEO, Holition
Credits
Creative:
Owen Davies
Ashwini Deshpande
Kinsco Marton
Steven Addae
Leandri van der Wat
Debbie Yeboa
Yinan Wu
Julia Gorokhova
Aanchal Nagar
Project Support:
Ana Maria Moutinho
Project Brief:
Helen Storey MBE
Partner:
Holition
Lone Design Club